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the digg effect 

the result of an online story hitting the frontpage of digg

it creates a massive swarm of traffic to the website that was "dugg", causing the servers that the website is hosted on to become extremely slow and laggy
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Person One: dude, my website just got to the front page of digg!
Person Two: soon, you'll be suffering from the digg effect
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the digg effect by Graham T C June 15, 2006
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The Digg Effect 

The results of having your article, video, song or photos make the front page of the social news website, Digg.com. This often results in a server crash although many bloggers see this as a trophy.
"We just got hit by the Digg effect...15,000 hits before our server crashed!".

"My article 'Man gets eaten by man hungry penguin' got the Digg effect...over 35,000 page views in 2 hours!".
The Digg Effect by DigitalPenguin September 20, 2009