Shade Jacking 

When a person makes some ridiculous comparison on a current news topic, completely not about said topic, with the intent to take some moral high ground by referencing their agenda, or old news story, attempting to throw shade on the current topic, while high jacking the other people back to their topic.

"Everybody is so upset about a dead lion, but nobody even cares about dead babies".... Shade Jacking.

Shade Jacking by Revilious August 31, 2015