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Fellow Kids Effect

The phenomenon where attempts by outsiders (often older generations, authority figures, or brands) to adopt the language, style, or trends of youth culture are perceived by the in-group as forced, inauthentic, and cringeworthy.
You see that new Geico commercial that used the word Skibidi? That was some Fellow Kids effect shit right there.

how do you do fellow kids 

"how do you do fellow kids" is a term to use when companies or quite literally anything try to be all cool and hip with the youth.
normal & rational person: i hate opera gx's marketing

opera gx: how do you do fellow kids?

wendy's: how do you do fellow kids?

normal & rational person: can you guys stfu

Follow the kids 

Play follow the leader with girls and take off your shirt. Walk up to a group of 7 year olds and rub those nips. They ask if you wanna hang out so you do. You watch 2 girls one cup while eating chocolate ice cream
You guys wanna go to the park and follow the kids?
Follow the kids by anonymous March 10, 2021