Fandomfication 

The process by which fans transform standalone media into extensive, fan-driven franchises or narratives, adding layers of lore, theories, and headcanons that often overshadow the simplicity or mystery of the original work. This phenomenon, sometimes referred to as unnecessary franchising, can alter the reputation and reception of the original media by expanding it beyond its intended scope and tone.

In other words: Fans take a nice, simple story and turn it into a never-ending saga with more lore than the creators ever intended.

The fandomfication of Homestuck allowed good actors to foster positive environments for discussion and collaboration, while bad actors used their platforms to shame others for liking "incorrect" ships or headcanons.

Fandomfication by alwoalz November 1, 2024

Fandomication 

The act of recreating an image, commonly memes or reactions images, to be about a fandom's character(s)

Person 1: Yo, check out this meme I found
Person 2: wonder how long until it gets infected by fandomication

Fandomication by Picker October 4, 2025

Fandomization 

The gentrification of a character in a pice of media by altering that character’s personality or looks contributed by a fandom that strays away from the original/canon iteration.

“An example of Fandomization is in the CRK community with pure vanilla, whose frequently shipped with shadow milk.”

Fandomization by Startupedition April 27, 2025