A social media influencer who claims to have a large following but their post engagement and view numbers are pathetically low, below 10:1 follower-to-like ratio. They have loads of sketchy follower accounts that look hacked or fake af. Their bot/bought followers are following thousands of other finfluencers and have no real followers themselves.
Have you seen that Mikey guy's parkour account on Insta? He's a finfluencer. He's got 36,000 followers but his posts get less than 300 likes and 1,000 video views. All the comments are bots saying swag like they were coded in 2013. Dude can't even leap over a sewer drain without eating pavement.
As per the rules of cycling where faffing should be kept to a minimum, a faffluencer is a cyclist who adds faff to pre-ride faff, ride faff and even post-ride faff, by posting about their cycling on social media. An extension of bikefluencer. See also “faffluencing” or “to faffluence”
Hitter 1: We missed that KoM on the climb because that faffluencer had to stop for a pic.
Hitter 2: I know, never seen someone faffluencing so much. Bit of achopper move.
A #fakelunencer is a social media #influencer that looks amazing until you do the digging. Fake (bought) followers, (zero) engagement and they constantly change niche for cash of results in zero ROI.
Payout is usually a hard 💯% narcissistic one for the full witted brand narcissists
John: You catch that douche company paying a 3m followerInstagram #fakeluencer to sell 31 brand t-shirts. They'd have more luck selling it in Primark for a joke.