The authority of all bros. Although this person is "the authority" he is still super chill and usually welcomes worthy outsiders into his circle of bros. This term was introduced in the south park episode "Broadway Bro Down," which originally aired 10/26/11. The term was used by randy marsh participating in a bro fight with Stephen Schwartz who then replies saying that his famous musicals clearly make him the brothority.
Someone who is addicted to obtaining money and building wealth. A money addict and fanatic. Breadheads often work more than one full-time job, and some even participate in illicit activities to "obtain the bread".
I don't buy the schmegegge about Morty sleeping with Moira.
His version of the story was pure schmegegge.
The whole schmegegge was made up to get Liz a little bit of attention.