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eating your own dog food

To use one's own product or service. Originally applied to software companies using their own software in-house, the meaning can extend to any situation that might impose some burden on customers, clientele, constituency, co-workers, etc.
Sen. Chuck Grassley (R-IA) proposed an amendment requiring members of Congress and their staffs to buy health insurance on the exchanges they are setting up, forcing lawmakers to get insurance the same way some of their constituents will. In some circles, this is known as "eating your own dog food."

-- from electoral-vote.com, 14 Oct 2009

A (historical) example of -not- eating your own dog food would be Microsoft developers using IBM's OS/2 operating system while developing Windows software because it was more stable than their own operating system (Windows 3.1 and Windows 95 at the time).
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personality like a 'can of dog food' 

A subjective personality type where the individual looks boring, plain (and even unappealing) on the outside even when they try to put a fun spin on themselves (usually because they try too hard to be likable), then when you crack them open (depending on your personality type) you realize... they are actually a pretty gross on the inside. However there are other people who do like them a LOT for whatever reason (dogs), these individuals tend to flock to them immediately, either in defense of them or to basically eat them up, often offering some of the person's bullshit up to others who usually tell them either, 'I'm good' or 'eww, gross', to which they immediately take offense.
Dude, you should watch the Legend of Korra it is SO amazing.

Nah, Korra has a personality like a 'can of dog food'

Man, f*ck you, bro! Korra is awesome!

you must be on dog food 

To tell someone they said something stupid or crazy,or there being crazy.Also to tell someone you must be on crack
Joe< Go outside and stand in the cold
Chris< Hell naw it 20 degrees outside
Joe<I dont care
Chris< Nigga you must be on dog food

We eat our own dog-food 

This is a fairly new expression used in business and it means that we do what we say you should do.
If we teach that you should create a business plan each year and we follow our own teachings; then "we eat our own dog-food."

Nigga dog food 

Any kind of cheap, store-bought dog food that causes your dog to break out or develop other maladies and/or illnesses.
I could not get my dog quality dog food for her dinner tonight. She will have to settle for Nigga dog food. I hope it doesn't cause issues for her later on.
Nigga dog food by Kt nola April 13, 2023

Black dog food

"My fiend say he want a black dog food so I'm tar shoppin"
Black dog food by Operation kwas February 12, 2024

I eat our own dog food

Implies sweating profusely until swamp ass has turned into a frothed eggwhite like substance on your chode, which is then scooped and devoured with a cup of cold milk.
I eat our own dog food and store my crypto on Binance.com. I also need to convert crypto from time-to-time to pay for my personal expenses or for the Card.