A national coffee chain that promotes a "home-
like atmosphere" in their stores. Many
people consider their coffee and espresso drinks over-priced, and for the most part they're right. Their coffee makers are... decent, but they're the real rip-off, not the coffee; you'd be better off paying half the price for a Cuisinart, which would work just as well, if not better. If you want to invest in this company, you have to go through NASDAQ and not NYSE.
Interesting fact: there are about 200 Starbucks in New York
City and about 90 in my hometown of
Houston. Now THAT'S a helluva lot of coffee.
I personally
like Starbucks' whole
bean coffees. When you buy a pound of beans from them, it's pretty much the same as 2 half pound bags of coffee beans from a grocery store. And they stay fresh for a much longer
time, so I guess that's where the extra money goes.