schmadvertising

The art of producing one execution, having clients buy into it, and see it to completion.

An example would include the legacy tagline, "Coke is it" as an example of schmadvertising.

Coke is what?
It.
Coke is It?
What happened to Pennywise?

by willi shrinx June 7, 2011

Schmogerty

Stylish, and charming. Coined by Todd in the Shadows (T.I.T.S) in 2011. The word wasn't very popular, and was made up as something to rhyme with John Fogarty

John Fogarty has schmogerty

by WhenWhen_TheIdiot October 1, 2021

schmeventy

"Sh-mev-en-ty"
A number, it's Seventy, give or take Seventy (so anywhere between zero and one hundred & forty).
0 ≤ Schmeventy ≥ 140

See: "schmeven" for a smaller version

I have about schmeventy miles left of fuel in my car.
I drank around schmeventy shots last night at the party.
I was sent schmeventy reels by my friend on Insta last night.

by Formalis September 6, 2025