A catchphrase used to express
the great value of a gift, prize or object. It was used in the 1997 film 'The Castle', where
the main character Daryl Kerrigan (played by Michael Caton), says to gifts such as 'a samurai-sword letter opener' that this is going straight to the poolroom, implying it's so tremendously amazing. It should be
preserved and safeguarded in a secure place, like a trophy.