to go to great lengths to steal something and replace it with something of greater value as an act of free speech. according to the Supreme Court of the united states money is speech. therefore removing something of value that has a message with a thing of greater value is also speech. recently this was done by users of 4chan to Shia Labeouf by triangulating the location of his he will not divide us flag using jet contrails stars and other methods and then replaced with Trump and Pepe gear. the first example of this new word