Shequila: Janice, Your husbandcheated on you by sleeping with Shayquanda, spilling some truth tea on yo ass.
Janice: That filthy ass lying nigga did what?????
Truthreach is the media tactic that is the next natural progression from Public Relations. PR is largely focused on image and spin whereas Truthreach is the transparentpresentation of fact. A journalist practicing truthreach may still investigate a subject they are passionate about and have strong opinions on. This approach to media relations was first coined as Truthreach at St. James Park by the Occupy Toronto media team.