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marketspeak

Ploy sometimes devised by corporations and entities both large and small to obfuscate, deceive, or otherwise mischaracterize their products or services. Is employed especially when company representatives are asked point-blank questions that can be easily answered but instead are vaguely redirected around.
National Milk Bank Website: "Helping to save critically ill babies, one donor at a time."

Caller to the National Milk Bank 800-number: "I need breast milk for my baby. You're a milk bank, so what do I need to do?"

National Milk Bank Representative: "We don't distribute the breast milk that's donated to us."

Caller: "Then who do you give the milk to?"

National Milk Bank Representative: "We sell it to Prolacta Bioscience."

Caller: "Oh I get it. When you say you're 'helping to save babies,' that's just marketspeak to dupe sympathetic women into donating milk to you so you can make money selling it to Prolacta. Thanks for the clarification!"
by Mama Bear January 1, 2009
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marketspeak

Ploy sometimes devised by corporations and entities both large and small to obfuscate, deceive, or otherwise mischaracterize their products or services. Is employed especially when company representatives are asked point-blank questions that can be easily answered but instead are vaguely redirected around.
Customer: It says here you offer a lifetime guarantee.

Big Corporation: Well, yes, but that's only if the item isn't damaged.

Customer: But "lifetime guarantee" means that the item will be replaced no matter what.

Big Corporation: Well, uh,...

Customer: Wait a minute, that was all a bunch of marketspeak, wasn't it?

Big Corporation: I cannot confirm or deny that statement.
by Mama Bear January 1, 2009
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Related Words

manletspeak

The high-pitched and squeaky-voiced language of the manlet. Rumored to originate either from the lowly dwarfs or from the stunted hobbits of the Shire, manletspeak can often be overheard emanating from the depths of the manlet pit in your local gym or at the mall, where gaggles of giggling sissy manlets can be detected shopping for high heels, lace panties and training bras.
Lol, look at those silly, girlish manlets squabbling over which dress to put on their new Barbie doll! I think that turbo-manlet over there is about to have a hissy fit and start a catfight! Not sure, I can't understand their manletspeak because I'm not an utterly insignificant little manlet boy.
by ManletDepreciator August 4, 2024
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Marketsplaining

A form of gaslighting that invokes “markets,” “the economy,” “wage slavery,” or “hyperslavery” to dismiss critiques of economic exploitation. The perpetrator explains why low wages, precarious work, or inequality are “just how markets work” and frames any call for change as economically illiterate. Marketsplaining often presents a particular economic system as natural, inevitable, or the only possible arrangement—ignoring that markets are socially constructed institutions subject to political choice.
Example: “She pointed out that many workers can’t afford rent despite full‑time jobs. He replied ‘that’s supply and demand—you can’t fight economics.’ Marketsplaining: using the concept of markets to naturalize exploitation.”
by Abzugal April 1, 2026
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