A family becomes a spamily when an individual within the family chooses to communicate with other members of the family only when they are attempting to sell a product or service to family members.
Spam-ily, A Family that continuously spams all their friends and relatives daily with photos of their children etc via means such as facebook and instagram.
John's mother sent him an email about another urban legendbelieving it to be true, prompting John to set her email account as spam, with his other spamily.