Pop-wash
To appropriate a piece of media, character, or concept with genuine depth, lore, or intent and replace it with a simplified, aesthetic-driven version engineered for mass popularity, social media circulation, and surface-level fandom engagement (often at the expense of original themes, characterization, and narrative coherence).
“That franchise used to be tragic and layered, but after TikTok got hold of it, the whole thing got pop-washed into vibes and merch.”
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