Lead generation

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The work of finding or attracting potential customer contacts that sales can follow up with. It can happen through content, events, referrals or direct outreach. Ask what counts as a lead before buying a large number of them; a spreadsheet can look very successful without anyone wanting a conversation.

'The lead generation campaign produced twenty enquiries. Now we need to find out which companies actually need the service.'

Lead generation by Niittyla&Kanto October 12, 2026

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Real Estate Lead Generation

Real estate lead generation is the marketing process of stimulating interest in a product or service for the purpose of developing a sales pipeline. ... The goal of a successful real estate agents' lead generation campaign is to turn a lead into a prospect, then a client, and finally a closed client.

Norman Szobotka has an agent-to-agent real estate lead generation program. He only charges when you get a close.

Real Estate Lead Generation by haleytherealtor February 12, 2021

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lead generator

Another term for "phishing scammers" or "data harvesters". Those who host online ads and pop-ups trying to get you to click on things and give away personal details so they can sell them on for profit.

One of the leading lead generators in advertising is our call centre

lead generator by hiddenmarketer July 12, 2019

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Surf Dracula Syndrome

A phenomenon in film/television series, most notably streaming series, where the main premise is drawn out to such a point that it takes an entire season or more to get the parts of the series the audience is actually interested in seeing.

For example, if a series is titled "Surf Dracula," a majority of viewers would tune in expecting to see Dracula surfing by the first or second episode. However, the entire first season would instead be tedious padding and backstory before finally ending with Dracula surfing in the last five minutes of the season finale.

I watched "Smallville" on Netflix the other day. Dude, it was ten seasons of filler before he finally flew! Major Surf Dracula Syndrome!

Surf Dracula Syndrome by AOmundson June 18, 2023

Word of the Day on October 24, 2026

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Northstarring

Finding your way back to the truth by fixing on one verified fact and working out from there, the way you navigate by the North Star when everything around you is spinning.

Rumours were flying everywhere, so she went northstarring — one checked fact at a time.

Northstarring by Light Bearer October 22, 2026

Word of the Day on October 23, 2026

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Plate of Brown

A plate of brown consists of foods that have little to no nutritional value, and are typically deep fried. A true plate of brown will also be accompanied by a dark soda.

Wanna go to meal hall & grab a plate of brown?

Plate of Brown by Cheddar Craigson September 18, 2020

Word of the Day on October 22, 2026

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Larpenomics

When finance content creators rent out fancy cars and flex cash to seem richer than they really are in order to promote and sell their “get rich quick” courses.

Andrew Tate has mastered the field of larpenomics

Larpenomics by Rbois09 October 21, 2026

Word of the Day on October 21, 2026