Coined by elderly women, it is a term that puts the victim down in a cruel, mentally down-putting manner.
whilst returning to his smallgaggle with his newly poured beverage, Jose pussyfooted past his grandmother supposedly unscathed, he was mentally kicked in the balls when he heard her say shame out of the corner of his ear.
Because Ford never learned to say his original name, his father eventually died of shame, which is still a terminal disease in some parts of the Galaxy. The other kids at school nicknamed him Ix, which in the language of Betelgeuse Five translates as "boy who is not able satisfactorily to explain what a Hrung is, nor why it should choose to collapse on Betelgeuse Seven".
the feeling you get when you fail at everything and you have to go home to your wife and kids look them in the eye and explain to them why santa claus cant come this year because daddy is a failure that is shame