A Toyota Prius. Well below the commuter standard of a Toyota Corolla, which is tepid in the eyes of most men. A driving experience that is the polar opposite of an unattainable and desirable car.
Obviously it's a play on the name of a famous muscle car (the Pontiac Bonneville) though it refers to neither muscle nor car, but a very stiff erection that steers its owner wherever it wants to go (to a nice warm parking garage of course).
Immediately after the intro of the Victoria Secret Fashion Show featuring Marisa Miller, Alessandra Ambrosio, Heidi Klum and other thorough-bred dime pieces in hardly any clothing, a commercial of an overweight Elvis is aired. Ew...Bonerkill.