A term coined by Kuan Yew from Asia. According to him,
Social Geeks are the new breed of digital warriors who have a
deep understanding for digital and social media marketing, and are usually obsessed with learning new digital trends and tactics to either sharpen their
professional skills or be the first to share it as bragging
rights. They come in many forms from marketing professionals to independent bloggers to even new-age SME
business owners and many more.
Social geeks are usually the type who can create and execute
small-scale digital campaigns all by himself/herself (or with a bunch of geeks alike), playing multiple roles in the process as the strategist, creative designer, copywriter, programmer, media buyer, advertiser, analytics analyst and so on.
They can usually be found loitering around Facebook, Twitter, Digg, Technorati, Flickr, FourSquare, YouTube, Apple, CNet, Google Analytics and many more digital playgrounds according to their personal preferences.
John is always talking about digital marketing stuff and how he'll be earning a million dollar by the end of the year with his new
blog that he has been working on from scratch all by himself and he's always tweeting and facebooking about it. He is such a social geek.
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Mary is always on the internet managing her blogs and optimizing her clients' social profiles, launching yet another twitter meetup for her group of
friends, or a facebook campaign for her clients. She's such a social geek.
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