"Shillfluencer" is a term that combines "influencer" and "shill." It is used to describe an influencer that participates in "access journalism" and "influencer marketing". It is typically applied to internet influencers who dishonestly provide a review or opinion on a product without disclosing that they have been paid or biased in the seller's favor. Companies use shillfluencers to astroturf positive feedback for their products without the need for traditional advertising. The following are some telltale symptoms of a shillfluencer.
- Not stating that they have a relationship with members of the product's company.
- Not identifying themselves an employees of the company.
- Giving an excessive amount of favorable praise while offering no or little criticism.
- Not disclosing their sponsorship.
- Receiving free early access to the product or exclusive access.
- Assigned a pre-approved script to be conveyed.
- Avoiding any controversial topics that could jeopardize access to the company.
- Not stating that they have a relationship with members of the product's company.
- Not identifying themselves an employees of the company.
- Giving an excessive amount of favorable praise while offering no or little criticism.
- Not disclosing their sponsorship.
- Receiving free early access to the product or exclusive access.
- Assigned a pre-approved script to be conveyed.
- Avoiding any controversial topics that could jeopardize access to the company.
Guy 1: Whoa, have you seen this influencer pushing a product that has just been shown to be fraudulent? Do you think they were a shill?
Guy 2: Yeah, I guess you could call them a shillfluencer.
Guy 2: Yeah, I guess you could call them a shillfluencer.
by hodtoward November 1, 2023
Get the shillfluencer mug.Derived from 'urban silly', the singular form.
Someone who, under the illusion that he/she is an A-List Celebrity, walks around wearing the latest, (yet mismatched) designer clothes in an extremely snobby and pretentious manner.
Usually found in metropolitan business districts in most countries around the world.
Someone who, under the illusion that he/she is an A-List Celebrity, walks around wearing the latest, (yet mismatched) designer clothes in an extremely snobby and pretentious manner.
Usually found in metropolitan business districts in most countries around the world.
(In a Starbucks in Manhattan) Just look at all these urban sillies with their polo shirts popped up at the collar and huge sunglasses!
by Suburbanite771 August 5, 2009
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by ShadowFox06 December 20, 2020
Get the Raimi Shill mug.guy 1: Flame is so much of a Raimi Shill that he watches the Raimi trilogy at least once a week
guy 2: the mf needs help
guy 2: the mf needs help
by ShadowFox06 December 20, 2020
Get the Raimi Shill mug.What a sill!
by sillysill88 March 26, 2019
Get the Sill mug.A slang term for a Warlock spell in World of Warcraft called Deathcoil. The term originated because of the imbalanced nature of the ability. It was coined when people began saying that Deathcoil was a counter to a player's lack of ability at playing the game, and that Deathcoil in itself was able to compensate for that.
"Fantastic, I'm so glad Blizzard gave all Warlocks Skillcoil, I mean, why try when you can just hit 1"
"Zomgzorz skillcoil ftw!"
"Zomgzorz skillcoil ftw!"
by Rconary April 14, 2007
Get the Skillcoil mug.The act of blurting out a very bad word that is worse than screaming you-know-who's name ( a.k.a voldemort)
by Jeely June 24, 2009
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