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Deyassification

Deyassification not only refers to taking the colour out of icons like barbie and the Wizard of Oz’s dorothy, it also refers to the disposability and eventual irrelevance of trendy characters like Barney the dinosaur.
According to Karolina Żebrowska on her YouTube channel, Barbie has undergone a drastic amount of Deyassification thanks to the ill conceived decisions of Mattel’s higher ups.
by Snapper2001 August 9, 2024
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