To create clever gifs in order to graphically explain a situation, circumstance, controversy, or event, for the purpose of fueling a public debate on said topic. A tactic typically employed by French satirists and commentators in order to draw attention to a topic, such as Scientology’s interference in media coverage of rape cases.
In order to effectively present both sides of the Masterson rape accusations , Le Monde’s editors decided to legiferate the story and they called in an outside legiferator.
(Kid)"I like blue"
(Dad)"Im sorry kiddo but you're wrong. Blue hasn't been a color since the late 80s"
(Kid)"But it's my favorite"
(Dad)"Well it cant be your favorite if it doesn't exist now can it?
(Kid)"I guess not"
(Dad)"thats how you logify boy"
(Dad)"Oh yo daddy is a master logifier, yessir!"