AndrewMcL's definitions

crowdskewing

The practice of skewing a website's analtyics or online survey by encouraging Internet users to go and repeatedly interact with the site or survey a certain way.

I told Jeanne if she wants to make sure that Hula puts their adverisements up front, rather than throughout, she should do some crowdskewing with her Facebook and Twitter friends and tilt the results of their poll.

by AndrewMcL August 21, 2009

1:1

Short cut definition for a one-on-one meeting between an employee and their boss. Commonly used in the subject line of an email or meeting request. Not intended as a formal meeting to review one's performance evaluation, this meeting is often only 30 minutes and is conducted weekly or every other week.

I had my 1:1 with Kevin last night down on the first floor conference room.

by AndrewMcL June 18, 2009

emtroduce

Using email as method of introducing two (or more) people. This is typically done to (1) introduce people who in lieu of a formal meeting, and (2) do so in a manner that encourages the two parties to begin dialogue without the facilitating need of the originator.

Since Christina won’t be involved from this point forward, she’ll just emtroduce Andrew and Karen so they can set up a time for kicking off the project.

by AndrewMcL June 25, 2009

Font Rage

The visceral anger typography geeks get when they see fonts in everyday life that should be banned, such as Brush Script, Papyrus and Monotype Corsiva.

This morning Patrick said, "I saw fucking Comic Sans on the Cleveland Cavaliers floor the other night and I got pissed." I could tell right away he was filled with font rage.

by AndrewMcL May 29, 2009

upcycle

The process of converting an industrial nutrient (material) into something of similar or greater value in its second life.

Sarah's new company is making some awesome grocery bags from upcycled fabric.

by AndrewMcL October 23, 2009

brandjack

To hijack a brand by assuming yourself as representing a brand name, it's products, characters, trademarks.

Who knew @PeggyOlson was brandjacking on Twitter? I guess AMC learned it's PR Fail lesson when they gave the Mad Men characters the DMCA takedown.

by AndrewMcL November 5, 2009

pone

To take over (a task or responsibility) from someone else.
To make a unilateral decision to assign yourself as the person to resolve an issue.

Ryan's just going to pone the JIRA ticket from Peter.

by AndrewMcL April 16, 2009