Once called Homo sapiens (e.g., human beings, people, folks) referred to en mass for corporate greed or political greed as the "homo economicus".

The value and or worth of individuals only equal to the amount of money/currency they will provide or consume. A persons worth only in terms of money. No value as a human except in terms of money. Worthless unless they spend.
How much money can the people homo sapien homo economicus contribute to my campaign? How much money will this advertisement of our upgraded smart phone generate from the population the consumer the dim witted masses of... homo economicus ?
by Hooibe October 27, 2011
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