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Web consulting companies typically specialize in one or more of the following areas:

-- Web & Graphic Design
-- Search Engine Marketing
-- Pay-Per-Click (PPC) Marketing
-- Organic Lead Generation
-- Social Network Management
-- Social Network Advertising & Marketing
-- eCommerce Setup and Execution
etc
etc
etc

Universal Web Consulting companies are able to assist clients with all of these areas of interest.
I didn't realize that I would need to hire a PPC consulting company after my website was designed. I should have found a universal web consulting company that could have designed my site and helped me with advertising.
by Jack K. White August 19, 2010
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