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From a Tourists perspective (living in London) who has been to both Newcastle and Sunderland:

Sunderland, contrary to belief, is a nice place,. It may not have the art galleries, and the opera houses of Newcastle but in my opinion this is just a "show"! Newcastle's city center is in no doubt much nicer, its full of beautiful old buildings, but Newcastle has been built as a city, Sunderland on the other hand was, for hundreds of years, a working class city! But the suburbs of Sunderland are so much nicer for example: Seaburn, Houghton-le-spring, Penshaw! Even the roughest parts of Sunderland (southwick, Redhouse, shiney row) aren't half as bad as the rough parts of Newcastle. The city center of Sunderland is improving massively on the other hand, with new contempary building being built by the second, ! The beaches are beautiful and are clean and are pleasure to walk along. But the most important part of Sunderland's + points are the people, Mackems are lovely people, who can actually be understood (unlike geordies)and are incredibly friendly. There are Chavs (by the tons) but tell meee a city which hasnt, and surprisingly even the Chavs are Friendly! If you knock into somebody, they can't be more apologetic, which i'm not used to! So for a visit to the north i would understand why you would visit Newcastle, but to live in the north, Sunderland beats Newcastle hands down :)
Me: Do you want to move to the north, get away from all the hustle and bustle of London? What about Newcastle?

Wife: Oh God No! They're awfull people, i want to live in Sunderland!
by Mypasswordis February 27, 2011
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Sunderland is a great city in the north east of England. It has stunning Beaches, a great night life, passionate football fans and most importantly GREAT PEOPLE.

It often recives negative sterotypes the majority of which are untrue!
by hannahnanhan March 27, 2009
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In contrast to previous entries, Sunderland is a bit of a decent place, whose football team are actually getting better despite other claims. The people who live there (Mackems)are actually quite nice, it's Geordies you want to watch out for. Don't ever expect to have a conversation with a Geordie without the word 'Shearer' coming into play as it just isn't possible.
Tourist 1: Sunderland isn't actually a bad place is it?
Tourist 2: Not at all, in fact it's rather nice. And the people there are great too.
Geordie: Shearer!

by stewartgilligangriffin July 16, 2008
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A place in Northern England full of in-bred gingers who are longing to be called Geordies.
If you were to see a cockney amputee tramp licking piss off the pavement, you may say:

'Poor bugger, but at least he's not from Sunderland
by SMBLEONBEST February 03, 2010
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Sunderland is a city in (the county) Tyne and Wear, in the North East of England.

People born in Sunderland are known as Mackems. Though Sunderland is in the North East, Mackems are far from being Geordies.

Possibly known for their poor football team, SAFC.

Most likely if any Mackems view UrbanDictionary, they will give this entrant a thumbs down solely because of their embarrassment and pitiful denial of being scum.
Mackem: Born and bred in Sunderland!

Any person with half a brain: You're scum.
by PPLPerson July 23, 2006
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Sundrland is a teeny-weeny city in the UK.It's always windy and wet and noone likes it !
Shit, it's so "Sunderland" today !
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