The phenomenon where attempts by outsiders (often older generations, authority figures, or brands) to adopt the language, style, or trends of youth culture are perceived by the in-group as forced, inauthentic, and cringeworthy.
Someone who is addicted to obtaining money and building wealth. A money addict and fanatic. Breadheads often work more than one full-time job, and some even participate in illicit activities to "obtain the bread".
I don't buy the schmegegge about Morty sleeping with Moira.
His version of the story was pure schmegegge.
The whole schmegegge was made up to get Liz a little bit of attention.