2nd Column Shopper 

When someone shops based on the price alone instead of the actual item they are buying, derived from the fact that most websites, menus and whatnot lists their price on the 2nd column. In other words, either a cheapskate or automatically assuming the most expensive option is best (open to interpretation).

1. "Mary only bought a side of eggs because it was the cheapest option on the menu, and she's still hungry. What a 2nd column shopper."
2. "Mike just got $100K car, but completely ignoring the fact that it has the reliability of a heroin junkie having withdrawal. Gotta love people who only look at the 2nd column!"

2nd Column Shopper by edw007 January 23, 2019