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A "phat number" is some marketing sales buzz factoid that is true in a specific context but mis-leading the audience in a deceptive way.
For instance saying something is 99% fat free, is true but a useless number as the sugar content is usually more important and is manufactured into foods at un-healthy levels.
Phat numbers are also commonly used in IT circles when large corporations (Microsoft/IBM/Oracle) are trying to sound up beat about their market share.
For instance saying something is 99% fat free, is true but a useless number as the sugar content is usually more important and is manufactured into foods at un-healthy levels.
Phat numbers are also commonly used in IT circles when large corporations (Microsoft/IBM/Oracle) are trying to sound up beat about their market share.
Saying McDonalds burgers have only 6% fat. (But 60% carbohydrates) is a phat number.
Saying that sweet yoghurts are 99% fat free is another phat number, because it's the sugar that makes you fat.
Detergents with claims that their product "Contains no phosphates" or 0% phosphate, when the fact is that phosphates do not exist in any detergent, so it's a phat number.
Saying something is "free" or 0 dollars when you need to hand over a credit card number before signing up, makes 0 (zero) a phat number.
IBM reports they have acquired 18000 new customers is a phat number as they do not qualify what is a "new customer". Is it clients who upgraded s/w ? or clients who have not had IBM s/w before ? Very ambigous so it's a phat number.
Saying that sweet yoghurts are 99% fat free is another phat number, because it's the sugar that makes you fat.
Detergents with claims that their product "Contains no phosphates" or 0% phosphate, when the fact is that phosphates do not exist in any detergent, so it's a phat number.
Saying something is "free" or 0 dollars when you need to hand over a credit card number before signing up, makes 0 (zero) a phat number.
IBM reports they have acquired 18000 new customers is a phat number as they do not qualify what is a "new customer". Is it clients who upgraded s/w ? or clients who have not had IBM s/w before ? Very ambigous so it's a phat number.
by giuliocc January 19, 2010
Get the Phat Number mug.A number 18 is the value meal that I forced every fast food chain to add to their menu and have not notified them of. A number 18 is a kid's meal bag filled with french fries.
Wendy's: Hello how may I help you today?
Me: I'll take a number 18.
Wendy's: A number 8. What would you like to drink with that?
Me: No. A number 18.
Wendy's: Sir i'm sorry we don't have a number 18.
Me: Put your manager on.
Wendy's Manager: Hello? How may I assist you today?
Me: I'll take a number 18.
Wendy's Manager to worker: Oh this guy again. Just ring up 9 large frys and dump them all in a kid's meal bag. Apparently it's his idea of a number 18.
Wendy's: Would you like anything to drink with that today sir?
Me: Ketchup.
Me: I'll take a number 18.
Wendy's: A number 8. What would you like to drink with that?
Me: No. A number 18.
Wendy's: Sir i'm sorry we don't have a number 18.
Me: Put your manager on.
Wendy's Manager: Hello? How may I assist you today?
Me: I'll take a number 18.
Wendy's Manager to worker: Oh this guy again. Just ring up 9 large frys and dump them all in a kid's meal bag. Apparently it's his idea of a number 18.
Wendy's: Would you like anything to drink with that today sir?
Me: Ketchup.
by The Banchou June 27, 2011
Get the A number 18 mug.An disposable phone number one gives to acquaintances instead of ones actual phone number. Used to protect ones identity, reputation or to deflect unwanted advances at the club.
Popularized by RussDiemon's single, "Sideline Number"
Popularized by RussDiemon's single, "Sideline Number"
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