identity transference

A marketing method that shifts the consumer's identity from the consumer to a product to get the consumer to buy it and love it.

Identity transference is a way that marketers distort reality by getting potential car buyers to come to feel that they can become the car they want to buy. After they buy it, they feel they are one with it, and happily spend money to maintain it in the best condition (sometimes better than themselves).

by but for January 18, 2021

Radical Fluid Identity Theory

... posits that many of the putative unchangeable characteristics, such as race or gender,will become irrefutably protean in the future given we reach the point where it's technologically possible to do things like switch genders or race more easily & or in a (more) irrefutable manner. Supposed unchangeable characteristics would become patently changeable & analogous to the clothes one chooses to wear or the colour of hair one chooses to have.

Jolyne: Methinks Radical Fluid Identity Theory is a good idea. It'll prolly get people in the mindset of wanting to try all the stuffs. All the genders, all the races, all the characteristics, all the life, do everything, shag everything, everybody love everybody bruh.

June: Yo dude it gets me hype. I cannot wait for the future.

Reaves: Yo I remember the future
Celyne: NEKTAR NOW!

by Politics [Moribund Institute] November 06, 2020

Family Identities

Gender Identity Variant
Anyone can be whoever they want.

Antishoplifting Mom
Mom
Mother

Questioning Dad
Dad
Daddy

Lady Uncle
Uncle
Uncle’s Cousin

Gentleman Aunt
Aunt
Aunt’s Distant Cousin

Guy

It's up to you, we're all guys family identities.

Mother can Uncle's Cousin is Questioning Dad.

by Dr.Bota November 08, 2021

Family Identities

Gender Identity Variant
Anyone can be whoever they want.

Antishoplifting Mom
Mom
Mother

Questioning Dad
Dad
Daddy

Lady Uncle
Uncle
Uncle’s Cousin

Gentleman Aunt
Aunt
Aunt’s Distant Cousin

Guy

It's up to you, we're all guys family identities.

Mother can Uncle's Cousin is Questioning Dad.

by Dr. Bota November 16, 2021

Family Identities

Gender Identity Variant

Anyone can be whoever they want.

Antishoplifting Mom

Mom

Mother

Questioning Dad

Dad

Daddy

Lady Uncle

Uncle

Uncle's Cousin

Gentleman Aunt
Aunt
Aunt’s Distant Cousin

Guy

It's up to you, we're all guys family identities.

Mother can be Uncle's Cousin is Questioning Dad.

by Dr. Bota November 16, 2021

Identical

Similar in almost every way except for 1-2 very tiny details

these phones are identical.

by Not_A_Cringlebob March 01, 2024

Bland Identity

When someone/a company creates a new brand identity and it is boring and blah (bland) - doesn't do anything for the brand and is pretty much worse than the brand was to begin with.

Customer 1: Did you notice the new logo for that computer store.
Customer 2: Yeah man, but it's boring. They didn't do anything to it. All they did was get themselves a new bland identity. They'll go under in a month.

by DaveMK March 02, 2010