by ilovezaynmalik March 11, 2021
(JOURNALISM) using flattery to gain access to sources. The phrase is usually used in the context of White House or Congressional press corps, who use fulsome praise of high-ranking officials whose favor they need. Usually, officials like to be publicly represented as magnificent, selfless, tireless public servants; in exchange for such blurbs, they may invite specific reporters to exclusive events, thereby boosting the reporter's status.
It's actually been a feature of the business press for ages.
It's actually been a feature of the business press for ages.
Since the financial crisis of 2008, business reporters have tended to write dismissively of bank executives. Six years ago they were likely to have written a beat sweetener about some CEO who was now shithead-of-the week.
by Abu Yahya April 9, 2010
Sweetening the potato
Bro 1:Yo I walked in and Joey was sweetening some chicks potato!
Bro 2:THAT PIMP!!
Bro 1:Yo I walked in and Joey was sweetening some chicks potato!
Bro 2:THAT PIMP!!
by Potato Sweetner January 2, 2011
When you discharge all over your girl then you proceed by throwing sugar at her. Resulting in sugar sticking to her body.
Ta-Da. You now have a Sweetened Cumcake...
Ta-Da. You now have a Sweetened Cumcake...
by Selddod ^_- May 24, 2009
Verb. To throw something extra-cool in the already-existing good deal, making more appealing.
It's something like what a car-dealer does when offering a vehicle with extra comforts... but the items in question are for free.
Deal sweeteners work for those who are truly smooth talkers, and those blessed with a silver tongue who
know how to talk a good deal. The difference is: Those kind of folks DO SO MORE than those who BS.
But beware... liars can do it, too, especially in working out a scam.
It's something like what a car-dealer does when offering a vehicle with extra comforts... but the items in question are for free.
Deal sweeteners work for those who are truly smooth talkers, and those blessed with a silver tongue who
know how to talk a good deal. The difference is: Those kind of folks DO SO MORE than those who BS.
But beware... liars can do it, too, especially in working out a scam.
The computer service guy not only offer to fix my computer, he threw in a deal sweetener: some anti-virus software and a wi-fi receiver for free for being a first-time customer! Fuck yeah!
by CDSmith1967 October 9, 2012
Christina was fuming because her horse didn’t win the race, so I gave her an Arkwright sweetener to calm her down.
by Not today son April 14, 2022
by lightnyagami December 18, 2021