shiterate
v., In design, to continue exploring and versioning a series of bad decisions so that the longer the final product is worked on, the worse it becomes.
n., shiteration.
adj., shiterative
n., shiteration.
adj., shiterative
"Charlie can shiterate twenty more rounds of revisions with the client, but by initially selecting Papyrus as the primary typeface for the logo, it's always going to suck."
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