gogababble
gogababble by nathan321 July 17, 2011
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yogababble
Spiritual-sounding language used by companies to sell product or make their brand more compelling on an emotional level. Coined specifically about WeWork’s IPO prospectus in 2019, which was full of phrases like “elevate the world’s consciousness” and at the same time showed problematic financials. Yogababble is intended to disguise or compensate for practical or financial weaknesses in a business or product.
Coined by Scott Galloway in his piece “Yogababble” on his No Mercy / No Malice blog.
Coined by Scott Galloway in his piece “Yogababble” on his No Mercy / No Malice blog.
yogababble by mpet September 28, 2019
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Boffin
British slang for a scientist or technical expert, esp . when the speaker is not certain of the expert’s specific field of study. Not necessarily derogatory, but typically used by persons without a technical background. In the US, the equivalent would be “egghead”, “squint”, or “geek.”
Origin of the word is unknown. Started sometime in World War 2. Given the typical evolution of British slang, could easily have started because what these experts did was confusing or “baffling” to the common person.
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