A now infamous phrase that was featured in a video marketed by the World Economic Forum. It implies that by the year 2030, the vast majority of commodities will be service-based rather than be allowed full individual ownership.

The video and its preachy, informal tone are now seen as a euphemism of oppression, corporatocracy, and subservience.
"Everything from your clothes, food, and property are now given a subscription fee. If you are unable to pay your never-ending list of charges, please inform our supervisors, who will escort you to the nearest available minimum-wage job.

You'll own nothing. And you'll be happy!"
by You Rack Disciprine, Chird October 2, 2022
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