That's too much. Bob!

Exclamation made when price of something is considered too costly for its value.

Originates from the TV Game Show Price is Right, hosted by Bob Barker.

Players will shout "That's too much!" or "That's too much. Bob!" when they have seen a price that is higher than the actual price of the car.

Synonyms: "I can't afford it.", "I would never pay that much.", "I am broke-ass", "I never pay retail."

Adam: How much is that Ferrari Enzo?
Bob: 1 Million Dolars.
Adam:That's too much. Bob!

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Adam: How much is that Whopper Jr?
Bob: 1 Dollar.
Adam: That's too much. Bob!

That's too much. Bob! by T.J. June 17, 2006

That's too much, Bob! 

Used as a response to indicate something is too pricey, or excessive, this phrase is an awesome reply to almost anything.

Origin: That's Too Much! is a game on The Price Is Right, played for a car. Prices are revealed in ascending order, and when the contestant believes a price is more than the price of the car, they are asked to shout "That's too much!"

Former host Bob Barker, the greatest game show host ever, would make contestants practice shouting, "That's too much, Bob!" before the game started.
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Madison (wearing a pink shirt on Wednesday, speaking to friend Buffy, who is also wearing a pink shirt, referring to Mean Girls attire):

"I wanted to wear my M charm, but I didn't want to go overboard. That's too much, Bob!"

That's too much, Bob! by I love Aaron Samuels July 8, 2009