Ogilvy on long copy
A reference to the classical Advertising text 'Ogilvy on Advertising', in which David Ogilvy describes the power of persuasion with a good long-copy ad.
So just putting it out there: in this 280 characters or less world, I'm still an "Ogilvy on Long Copy" kinda man.
Ogilvy on long copy by CompSciFutures February 28, 2023
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