market research 

If you are ever doing anything random,weird, or downright creepy just simply call it "market research" and it is automatically okay.

"hey frank, why were you stalking that girl?"
"i was just doing some market research."

market research by pipos12pies January 20, 2017

Primary market research

This is when the business goes out and does its own research. This will be done either face to face or over the phone/internet or by post. Many things can be done towards this e.g. questionnaires can be filled out.

Primary market research

Primary market research by PA12AM January 8, 2012