It whats cooler than being cool.

Briefly, "the realization that each random passerby is living a life as vivid and complex as your own." Originally from the Dictionary of Obscure Sorrows, which has a lot more beautiful neologism definitions like this you might enjoy.

what's cooler than being cool

to be in a state of complete self control

usually a referance to staying cool enough to not sport wood in the presence of a fine lady

cooler than cool

Cooler than being cool.

The state of pulling ones hand away right before contact on a High Five or a Handshake to make fun of the person.