Algorithmic Identity
Algorithmic Identity is the flag in an algorithmic analysis that groups you and like-minded individuals to be targeted based on most, if not all, of your online activity. Derived from Social Identity Theory and Belongingness, your Algorithmic Identity is not unique and can be shifted and pulled into a direction to fall into specific groups to then be accurately advertised to your actual desires. There is not just one group you can be a part of but the groups you are in are numbered and targetable. Think of some range of Venn Diagrams for each person and most advertisements falling in the sections with the most overlap, to get more bang for their buck. This definitely has a name already.
Algorithmic Identity by MakingMulaMansions May 13, 2026
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