Niche Brand Merchant

Ross Letcher

A man that only wears niche streetwear brands

Shit bru, that oke is a real Niche Brand Merchant. He's wearing koikoi, salt and float together

by NicheBrandMerchantfan March 28, 2023

Brand Risk

Engaging in harmful or unacceptable behavior that may potentially harm a company's reputation and financial performance as a result of negative opinion.

That streamer Sodapoppin be wildin out during sponsored streams, he's such a brand risk!

by randomchatter May 1, 2024

The Brand

A particular set in a gang or the gang itself

I can't mess with someone who ain't gonna shoot for the brand

by Big Dog Shit November 27, 2025

digital branding

The use of social media, email, sms and digital media for marketing and branding.

"We need to be targeted in our marketing efforts by employing digital branding to focus on digital media for improved profits." -small business owner

by Addison King February 6, 2015

Sticker Brand

A small, often single person run company whose sole business model is to import (or even just dropship) cheap garbage from China and sell it at 3-5x markup on Ebay or Amazon under their own label and make it seem as if they produce the product. I.E their only proprietary product is their brand sticker which they slap on cheap Chinese products.

Hey, I found this cool watch on Amazon made by "watchcompanyUSA" and it's only $100, what a deal!

- That's just another sticker brand, their products are really bad quality, despite being priced the same as real manufacturers. Oh look, I found it on " Alibaba / Aliexpress being sold for $20 ".

by pseudo_nyymi April 17, 2021

Russell branding

When a celebrity or somewhat relevant figure -usually right-leaning - suddenly starts to promote Christian teachings after having shown no interest, or even disdain, towards religion in the past.

This is usually done as some form of preparation for damage control when expecting some kind of sexual assault/abuse allegation or lawsuit to be incoming.

"You heard Joe Rogan has been seen going to church lately?"
"Uh-oh, he must be russell branding"

by hp lolcraft May 31, 2025

bucket brand

Nondescript product that has been dumped into a cannister and kicked along with no apparent use or direction.

The hotel bucket brand is an aged and musty property which has outlived it's useful life cycle.

by C9Hotelworks October 28, 2017