The feeling that overwhelms people, particularly men, when they see something that looks "
time saving" (the coffee perculator) ; "interesting" (any ammount of
crap, typically film memorabillia); the sort of thing that
will complete their life (e.g The Star Wars 15th Box set, Directors Cut with extra deleted scenes (why? if they were any good they wouldn't have been deleted)); or something from their childhood (e.g a transformer that they didn't buy aged 5, which they now have a disposable income for (damn you
ebay))