The Millburn Effect

The Millburn Effect is the sense of dread/anger/disbelief triggered by watching someone blithely make illogical and dangerous decisions that will have life-threatening consequences for themselves and others.

It is named after the biologist played by Rafe Spall in the Alien prequel science fiction film "Prometheus", who upon encountering a lethal-looking alien cobra, decides to pet it like a kitten.

It describes feelings of bewildered anger and anxiety resulting from watching people act with reckless stupidity and thus endangering themselves and others like the f**kheads they are.

"Why did Millburn try to pick up the space cobra?"
"Because he's a f*****g moron, lad."

"She's going to investigate the strange noise while alone in the house in her underwear. It's the Millburn Effect again."

by Ida Arnold May 3, 2020

Aokigahara Effect

the aokigahara effect refers to the usage of the idea of "any press is good press", meaning that any publicity about a person or brand, be positive or negative, will be beneficial to the person or brand in the short term.
it is named aokigahara effect after the time the "any press is good press" idea was infamously used by logan paul when he visited aokigahara and mocked a corpse on camera

"hey did you see apples new $700 wheels?"
"yeah but dont talk about it, they are just using the Aokigahara Effect to get more media coverage"

by ultrabear0 May 6, 2020

Rossija Effect

Phenomenon in which music gets better the more you listen to it. It originates from the legendary song Rossija.

Hey, did you listen to that song I sent you?
Yeah, didn't really like it though.
*A couple of repeats later*
OMFG IT'S SO GOOD! I knew it...Rossija Effect

by RLTZ May 14, 2020

Ridicule Effect

Ridicule Effect occurs when a person's statement or belief system is so outlandish or bizarre that others make fun of it and the speaker, thereby diminishing the speaker's credibility and intellectual ability, usually permanently.
Defined in book "Just Kidding" by Louis Franzini, published by Rowman & Littlefield (2012).

Former U.S. Vice-President Dan Quayle made innumerable "misstatements" which ultimately evaporated his legitimacy and future officeholding, due to the Ridicule Effect. For example, "We are ready for any unforeseen event that may or may not occur."

by Lieu May 20, 2020

Doppelganger effect

A causality exists in which after spending enough time with your best friend you start to dress, look, act, and eventually think the same as each other.

“Notice how those two guys sitting together on the bus have the same sunglasses, rings, haircuts, phone brand, shoes, etc. That’s the doppelganger effect. And look in the seats behind them are two girls who dress, tilt their heads and even laugh exactly like each other too”

by mogydee May 26, 2020

The avatar effect

Based on the the rise, plunge And forgotten popularity of the movie avatar. An Instance when something, especially media,(film, tv, music, book, game, etc), becomes the biggest thing in the world and then vanishes just as quickly with little or no cultural legacy or lasting footprint.

Mary thought avacado toast was the biggest thing ever and ate it all the time, but then the avatar effect happened and now a year later she never eats that and barely remembers that was her thing once.

by V date May 28, 2020

The Beanann Effect

The Beanann Effect states that upon asking Beanann for help on any video game you and your friends will hit a big skill spike... BUT after an undetermined amount of time everyone does absolute dogshit and can not play at all.

Damn the we just lost everything, welp that's the Beanann effect

by JOHN DOE BITCHES November 10, 2020