Virtue-signaling 

Virtue-signaling (noun): the self-serving, disingenuous act of presenting & solidifying oneself as concerned with, committed to, or compliant to a specific political alignment regarding political topics or issues for prestige or ego.

If the President genuinely cared about women's rights, he'd do less virtue-signaling on Twitter and more action.

Virtue-signaling by Power moves Only June 28, 2022

Virtue Boner 

A virtue boner is an erection that occurs as the result of reading or hearing something that could possibly be interpreted as being prejudice or offensive to an at-risk group. Unlike traditional erections that are satiated by masturbation or sexual intercourse, the virtue boner can only be satisfied by smugly declaring your moral superiority over the transgressor and then gently snapping your fingers.

When Karen heard John say the gender pay gap isn't necessarily the result of gender discrimination, Karen got a huge virtue boner and got John fired for being a sexist.

Virtue Boner by teh_hax December 4, 2018

virtue-purchase 

Similar to virtue signalling but done by means of buying trendy goods or services so as to display one's sense of contrived self-superiority: items such as books by politically correct authors, garish artwork purported to save rain-forests, or FairTrade coffee that makes the buyer feel woke; faddishly leftist buying habits that conform to intersectionality and other expressions of socially popular SJW pseudoscience, especially popular among university students.

Asheleigh-Meghan isn't going to actually read Michelle Obama's new book. She just bought it to put on the coffee table in case one of her black classmates shows up unexpectedly. It's more of a virtue-purchase.

virtue-purchase by Father Hollywood December 4, 2018

Virtue Signalling 

something that every white girl with BLM in their bio does

Foid: Omg I'm such a good person I have BLM and ACAB in my social media bios so that means I'm a good person.
Chad: That bitch is just virtue signalling she actually couldn't care less about other people.

Virtue Signalling by boomnikkaoom December 15, 2021

Virtue Marketing

The act of Virtue Signalling from a corporate standpoint in an effort to ostracize some or all of your audience for the sake of moral superiority.

Stockholder: Why exactly is your company value down 50% in the last month?
CEO: We decided to take a political stance and made an attempt at Virtue Marketing our services. Turns out we told our primary audience we didn't want their money anymore. Whoops!

Virtue Marketing by OldSchoolAdvertiser July 19, 2017

Virtue singularity 

When virtue becomes so concentrated that it collapses into a singularity and forms a black hole of virtue.

1. The Students Against Climate Racism protest culminated in a virtue singularity, from which no intelligible thought could escape.

2. Our laws of civility and rational discourse break down at the virtue singularity.

Virtue singularity by simonico December 18, 2019

virtue signalling 

A term that is far too often used to dismiss an opposing opinion that is based on morals, ethics, or ideals, when the introduction of such into a debate could critically undermine one's stance.

Waldon: "But you CAN'T flatten that building to build a Walmart! Not only is it an orphanage, but the roof is a rare bird sanctuary, it's built over a graveyard AND an aquifer, hosts the only local live music night in the city on Wednesdays, and is a legally protected heritage site!"

Developer: "Don't listen to that virtue signalling hippy, boys, start up them bulldozers, we got a permit!"

virtue signalling by Urban Savage March 17, 2017