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Self-Serving Confirmation Bias

The emotionally motivated tendency to seek and interpret evidence in ways that protect or enhance one's self-image. When success occurs, we confirm it was due to our skill; when failure occurs, we confirm it was due to external factors. We remember our contributions vividly and others' forgetfully. We judge our own ethically ambiguous actions by our intentions, and others' identical actions by their outcomes. This bias isn't about accuracy; it's about maintaining a coherent, positive narrative of the self.
Self-Serving Confirmation Bias Example: You ace a test and attribute it to intelligence. You fail a test and blame the unfair questions or lack of sleep. Your coworker, observing your performance, sees the opposite pattern in you. Both of you are exhibiting Self-Serving Confirmation Bias. The ego is not a neutral observer of your life; it is a lawyer, and its client—the self—is always innocent, always capable, always the hero of its own story.

Self Defence Units

**Self Defence Units (SDU)**

*noun* (South African East Rand / township slang, 1990s violence era)

These days, Self Defence Units (SDUs) are history in South African townships — officially disbanded after 1994 with the new democracy and integrated security forces, though ex-members occasionally pop up in local civic groups or politics in places like Thokoza and Katlehong. Its dark history is complex and controversial: created by the ANC at the start of the transition to stop violence by the apartheid state, police, and surrogate forces like IFP hostels, they were meant to protect communities and often succeeded in shielding sections from attacks during the Reef wars (positives included providing real defence where the state failed). But the negatives involved severe gross human rights violations — many units lost control, turning to extortion, torture, civilian killings, and even internal attacks on their own side: in 1993 in Katlehong, one SDU massacred up to 12 ANC Youth League members in a bloody internal feud over power and divisions within the same organisation.
"The Self Defence Units held the line against the hostels on our side of Khumalo Street, but they also did their own damage like when they took out those ANCYL guys in Katlehong."

Self-Respectively Desperate

To describe one that would talk to anybody romantically but would only enter a relationship with someone that are to their standards
She’s talked to practically anyone but no one seems to meet her standards, she’s self-respectively desperate

Self insert

Using a character, either pre existing or one you've made yourself, to represent yourself. Most commonly found in fanfiction or edits.
"Oh, yeah! I use insert character as a self insert because they're literally me!"

self inserter

one who sticks their own penis into their anus
e.g.
bro evan is such a self inserter”

Self-Insert

A character written to reflect its creator

A self-Insert is usably compared to a Mary Sue or Gary Stu and while, yes, there are plenty of Self-Inserts that are a form of wish fulfillment for an author; Self-Insert could also just be a reflection of a creator's own experience, (Especially when it's an original story/IP) helping the character become easily more relatable and fleshed out, or help create a better and more meaningful story from them to share.
An example of a Mary Sue/Gary Stu self-insert would be Velma in the show 'Velma'. Mindy Kaling, who both voices Velma and helped write the show, has outwardly said how much she related to Velma as a character when making the show to the extent that they even race-swapped her from white to Indian. Despite this claim Velma acts complete different in the show 'Velma' compared to every other piece of Scooby Doo media, clearly Mindy trying to rewrite the character to be more like her, but it just completely missed the mark and she became incredibly unlikable.
Velma is meant come off as a witty outcast but she's rather just an insufferable, hypocritical narcissist.

A good example of a Self-insert would be Dipper Pines from 'Gravity Falls'. Alex Hirsch had talked openly about how he based the Pines after his own family, Him as Dipper, His sister as Mabel and His Grandpa Stan and Grunkle Stan. Alex, however, wrote of his own experience of visiting his grandpas and hoping for something magical to happen, he still fleshed out the character as their own people, and they were super well written and likable.
(Minus those people who say Mabel is a bad person. She is a fictional twelve-year-old who wears sweaters for every outfit, grow up.)