A phrase coined by the greasy,
brooklyn smut collective,
Mom Flipped is
Wow. Used to emphasize the sexual nature of a candid sentence. Also, used to gain someone's attention from considerable distances (6 mile radius; 10x more effective than the more recently popular, "yerr"). Short for "The Yurtuduruhhrurushxhxc". A mysterious deity worshipped by the aforementioned MFIW.