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PRwiz101's definitions

eback

(n.) -- an e-book composed in or converted to a digital format for display on a computer screen or handheld device; first there were hardbacks and paperbacks, now there are ebacks
"I just ordered Stephen King's latest novel in digital format. For me, an eback is just as a good as a paperback book, even better, because I can store it for use anytime anywhere and read it off a variety of screens."

-- overheard at a watercooler in a bookstore in Chicago on March 24, 2010
by PRwiz101 April 4, 2010
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PRfie

(n.) - a selfie that was actually a public relations stunt set up by a PR operative
"You know that selfie that Ortiz said he took with Obama? Turns out it was really just a PRfie set up by his Samsung team."

-- overheard at a watercooler at MIT in Boston, April 3, 2014
by PRwiz101 May 18, 2014
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smudge magnet

(n.) -- A hi-tech tablet gadget like the iPad or the Kindle which whether nerdy-looking or sleek nevertheless becomes a smudge magnet during use at home or office.
"I love the entire concept of the iPad, but I am just worried it's going to become just another smudge magnet in my home."

-- overheard at a watercooler in a San Francisco office building on January 28, 2010
by PRwiz101 January 29, 2010
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quote magnet

(n.) - a famous person, living or dead, who people often attribute quotes to, even though he or she might not have actually said the things they are quoted as saying; examples are Albert Einstein, Mark Twain and Winston Churchill, among others.
"You know, Einstein is a real quote magnet. There are websites and blogs all over the Internet that attribute quotes to him that in some cases he never uttered or wrote. It's hard to know what's true and what's not!"
by PRwiz101 January 22, 2010
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comentum

(n.) -- When two people share the same momentum in a foot race, bicycle race or political campaign
"Wow, Jack and Stephen are neck and neck and the race is hardly over. There is some real comentum out there on the track today, and there's no way to know who's going to win."

Overheard at a track and field event in California on January 15, 2012
by PRwiz101 February 7, 2012
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crash blossoms

(n.) -- a neologism for infelicitously-worded newspaper headlines which at first reading seem to mean one thing but upon second reading mean something completely different; often hard to figure out at first; called "crash blossoms" because one specific headline from a newspaper used the two words -- "crash blossoms" -- in a confusing way
Japan Violinist linked to JAL crash blossoms
by PRwiz101 August 30, 2009
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farticle

(n.) - A newspaper article about a continuing news story that everyone is sick of.
"I am so sick of reading farticle after farticle about this continuing saga of the murdered coed in Seattle. I mean, she's dead. Let it go."
by PRwiz101 September 28, 2009
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