Ideo-ordinary and Ideo-extraordinary
Subcategories within the theory of the constructed ordinary and extraordinary, referring specifically to how ideology shapes perceptions of what is normal and what is deviant. Ideo-ordinary describes those beliefs, practices, and identities that a given ideology naturalizes as common sense, unremarkable, or universal (e.g., individualism, wage labor, nuclear family). Ideo-extraordinary describes those that are marked as exotic, pathological, or exceptional (e.g., collective living, barter economies, polyamory). The terms are used to critique how ideologies render their own contingent arrangements as inevitable and marginalize alternatives as strange.
Ideo-ordinary and Ideo-extraordinary *Example: "Under capitalist ideo-ordinary, working 40 hours a week for a salary is just 'how things work,' while a worker-owned cooperative is ideo-extraordinary—treated as a curious experiment, not a serious option."*
Ideo-ordinary and Ideo-extraordinary by Abzugal Nammugal Enkigal April 16, 2026
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