Otherwise known as a mallgoth, an off the rackrebel will think they're so individual for shopping at Hot Topic and Strhess, while failing to realize that goth and punk were meant to break free of subcultures, and not conform to its own subculture. Also, a poseur.
mallgoth: Hey, look at me! I just got through with a Strhess and Hot Topic shopping spree! I'm such a rebel!
actual goth: Jesus, you're such an off the rack rebel!
drunk guy two:OK...what's PRB? Do you mean PBR?
drunk guy one: fo sho
drunk guy two: You trying to make me look like a f*cking townie?
drunk guy one: you are a f*cking townie, go get me some beer.
drunk guy two: OK