An acronym for Deliberately Obfuscating Gruenism. The near ever-growing stream of pop-up advertisements, sale offers, security alerts, chatbots, scams and various other digital signage that continues to
spread across the internet's homepages. These deliberately Gruenic operations are used by many websites to drive customers to specific products or to increase a websites
click-through rate and
user engagement. Obfuscating areas of the screen only to precisely
load more information to a different area, often exposing a clickable item which is then unintentionally pressed by the user.