EA (also known by their full, unabbreviated name
Electronic Arts), is the second most largest gaming company (by revenue, that is), just behind Activision Blizzard. They own trademark rights to many games like Star Wars and
Plants vs Zombies (remember that game? lmao). They've been criticized for their stupid DLC and meaningless transactions in their games, and also basically rereleasing games
over and over. Plus they're unfinished.
TL;DR: EA is Atari but greedy and hates others.